Place information where it supports the next decision.
Map the viewer’s position and the time they have to read the screen. Keep the content hierarchy, orientation, surrounding light, power, network connection, and update responsibility in the brief.
Options to discuss
- Lobby and reception displays
- Customer information screens
- Portrait and landscape display layouts
Where this sign can fit
Reception areas, Retail interiors, Shared facility information. The right specification depends on how people approach the sign, what they need to read, and how the information changes over time.
Build a useful project brief
Include the installation location, approximate dimensions, photos of the building or site, brand artwork, and the date you are working toward. For digital displays, describe the content you want to show and who will manage updates. Electrical, access, mounting, and approval requirements should be considered with the design.
Before you start
What affects the price of this project?
Dimensions, materials, illumination or display specification, artwork, site conditions, mounting, and installation scope all affect a sign quote. Share the complete brief so the team can review the relevant options.
Can the sign be coordinated with other materials?
Share the full sign package and brand files together. A permanent identity sign, directional system, and changing-message display can be planned as related pieces with different jobs.

